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09月17日

失败的申请商科essay解读(1)

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小编收集了一些失败的商科类essay案例,希望大家能得到一些启发,在申请的时候注意规避这些问题.

MBA Failure Essay Example 1

 

The application essay question / topic:

Question: Describe a setback or a failure that you have experienced. 

What role did you play, and what did you learn about yourself? (500 

words)

 

In my 2nd year in university, my 2 study partners and I were all working for 

software companies. We frequently discussed ways to make quantum career leaps. 

One that fascinated us was starting our own company.

One day we came up with 

an idea that would increase sales for consumer goods retailers and 

simultaneously decrease monthly consumer expenses. Each day, we polished our 

idea together for a couple hours.


After 2 weeks, I decided to get outside 

feedback. I looked for people who had at least 10 years experience in consumer 

goods. Finally, I convinced a friend, to connect me with a board member of the 

2nd largest consumer goods retailer in my country.

I presented our business 

model to the board member, and he instructed his right-hand to set us meetings 

with managers who could evaluate our plans. Over the next month, we went to one 

meeting after another. The responses varied from enthusiasm to skepticism. Each 

time, we improved our presentation according to the feedback. 


Finally, I 

managed to set a meeting with the previous CEO of the largest consumer goods 

retailer. He concluded our meeting with: "Guys, in my opinion, it's not going to 

work". 

I couldn't say if it was the pressure from school and work or the 

CEO’s negative feedback, but since that meeting, I wasn't able to motivate the 

team to go on. We consciously gave up.


2 years later, one of my teammates 

called out of the blue: "check out this link…it works!". I think he expected me 

to feel disappointment. Actually, I felt pride – my first business attempt was 

viable after all. 

But, I had failed to push it through.


Looking back, 

it was an amazing experience. I learned much about myself, but two lessons stand 

out. The first was that, at the time, I didn't question what drives each team 

member. For me, it was primarily an adventure, and losing some money because I 

was working less hours for a while was a risk I was willing to take. Later, I 

realized that one teammate, who was already in a long term relationship, was 

really worried about financial security. Then I understood that that was the 

core reason for many of our business strategy disagreements. Since then, I have 

learned to analyze others' motives. I found out that it not only improves my 

communication with peers, but it also helps me convince my 

supervisors.


The second lesson was an eye-opener. I learned that I simply 

enjoy business. I was excited before each meeting, and had fun analyzing 

business models and role playing with my friends. I experienced energy levels 

that I had only ever felt playing soccer. I realized I am not willing to 

compromise on a career I will just tolerate, I want one that excites me.

This 

realization completely simplified all my future choices. About 2 years ago, my 

CEO gave me a choice between a business and a technological position. That was 

the easiest decision I made in my life.

 


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